Business Etiquette in Austria



Austria is a highly developed country from an economic point of view. Therefore, foreigners see the territory as an excellent place to plan income-generating activities. It is essential to observe etiquette in business communication with Austrians!

Business etiquette Austria is a group of general rules and norms of behavior in business circles of society, which have developed over time. Since the country is located in the heart of Europe, a European behavior ethic is preferable in society. People do not discuss personal life in the workplace, and women have practically come out of the shadows and emancipated themselves as much as possible.

Business etiquette in Austria is a group of general rules and norms of behaviour in business circles in society that have developed over time.

Understanding Austrian Business Culture

In general, Business etiquette in Austria combines concepts such as comfort and belonging to society. In other words, socialization is inseparably related to the feeling of coziness. Therefore, before entering this country's labor market, it is essential to realize how punctual you are and whether you accept the rules of behavior.

The sphere of work relationships obliges you to be punctual and arrive at meetings on time. Austrians can not tolerate lateness, and you can be dismissed without consideration if you are late. However, they do not understand how you can sit late or work at night. Most probably, such "dedication" in business circles will be perceived as devaluing your health and a sign of poor performance.

So, if we briefly characterize the business etiquette of the Austrians, subordination and such qualities are essential in their behavior:
  • punctuality;
  • formality in relationships;
  • business-like communication style;
  • no unnecessary physical contact at work, except for a firm handshake.

A strict hierarchy in the workplace is observed; the lower class of workers should not discuss orders from higher management and should be carried out on time. Professionalism and career advancement are maintained, resulting from the same punctuality.

Key Principles of Business Etiquette in Austria

Key components of polite behavior include:

  • attentive and respectful treatment of all those higher in rank and equality towards colleagues;
  • adherence to etiquette;
  • arrive at the workplace 10-20 minutes before the start of the workday;
  • keeping records of all business meetings, transactions, and decisions;
  • complying with business e-mail correspondence with proper titles and addresses;
  • exchanging business cards at the first meeting; German "handwriting" is more appreciated than English.
As for physical contact, hugs are practically non-existent unless these are relatives. In addition, it is sometimes necessary to give a bouquet of flowers, so choose an even number.

Therefore, it is crucial for a foreigner to understand the distinct aspects of Austrian business etiquette. This guide highlights the significance of practices such as punctuality, professionalism, and presentation. Additionally, it outlines the customary norms and daily routines essential for starting business in Austria.


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